HMCE-321: Global Event Management

Students will build on the knowledge gained from the Event Design and Project Management Course to explore further the economic, financial, and social aspects of event planning. This course focuses on planning and executing events outside the United States. Students will learn about event planning as a means of economic and community development and how to apply the tools of marketing and financial fundamentals to global event planning. Students will create and deliver a destination pitch to host an international event. Additionally, this course is designed to develop students' cultural competence by discussing the impact of cultural attitudes on the planning
process and international etiquette and protocol.